Users will be able to access the database through the Apple ID Portal, and they will be able to correct personal information, temporarily disable their account or cancel an account entirely.
These options will first be available to users in Europe in early May, before rolling out to other regions. Prior to this, while people could do something similar, it usually required contacting Apple to deal with it.
An Apple spokesman said that the implementation of EU law is in line with Apple’s privacy values and enables the company to open up more control over personal information to users. In addition, Apple pointed out that users in many regions can currently obtain their own data online, modify data, delete accounts, or call AppleCare directly. New initiatives will further integrate these capabilities into the portal.
Today’s iOS and tvOS update also includes a description , further explaining Apple’s privacy policy and how data is used in individual apps. New image prompts will be more prominent when an Apple app needs to share a user’s personal data.
In recent years, the European Union has taken a tough stance on privacy issues, such as requiring Google Search to provide an option to clear empty search records. At a high-level China Development Forum this month, Apple Chief Executive Tim Cook also called for strict privacy protections.